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Best Televisions UK: Freeview & Smart TVs from under £200

television buying advice how to choose the best tv in uk

TVs are expensive. And choosing the best television can be a time-consuming process. Spending big gets you the latest technology, but most of us simply want a decent picture & quality sound at an affordable price.

All our television recommendations are under £500 – the Best Buy costs less than £200. Verum compares 100s of TVs to reveal the best models you can buy, ranked by size.

How to Choose the Best Television

Generally big is better, but what’s important is the physical space available and the distance you sit from the screen. Once decided on the size, it’s about picture & sound quality. Then comes connectivity. The recommendations here balance these factors to identify the best television in each size category. 

Verum only recommends Smart TVs with Freeview. Freeview allows you to connect to around 70 channels including BBC & ITV via an aerial. ‘Smart TV’ means that you can watch iPlayer, Netflix and other on-demand streaming services via the internet. 

You may be familiar with the acronyms, HD Ready, Full HD & 4k? These specifications refer to the number of pixels or dots that make up the picture. The more the better, but what’s important is getting the right specification for the right size screen. 4k is a must on a 50-inch screen but isn’t detectable on a 24-inch or 32-inch TV.

Whether you’re after a big screen for the living room or something smaller for a bedroom or kitchen, here are the best televisions, you can buy right now…

SHARP 1T C24BE0KR1FB 24 Inch Smart TV--Best under £200--Colourful African lizard
Best 24 inch Smart TV with DVD Player

Best Smart TV with Dvd Player
SHARP 24 Inch Television

If you’re looking for the best smart TV under £200, with the right 24-inch screen technology, then this Sharp is the television for you. The HD Ready standard (see below) is perfect for a crisp 24-inch picture. Plus unlike most 24-inch screens it’s a Smart TV.

Watch, what you want, when you want, with this Sharp Smart TV. Easily stream all your favourite programmes via BBC iPlayer, Netflix etc. And with built-in Freeview Play, there are over 70 channels to choose from.

Televison DVD Combo

Streaming video is great, but if you have DVDs you want to play, there’s nothing better than popping a DVD into the side of the TV & pressing play – easy!

Connectivity is good with built-in wifi and all the required ports. Plus, this television has a headphone socket. This is far from standard with most TVs and can be extremely useful. Headphones can be great for a shared bedroom, for someone who’s hard of hearing or for a gamer. Another good feature of this TV is that you can plug-in a USB stick for TV recording.

This model has it all – a great picture, quality sound and abuilt-in DVD player. If you’re looking for the best 24-inch television – this is it.


SHARP 24-Inch | Verdict price £165 | See Best Price on Amazon

SHARP 1T C32BC3KH2FB 32 Inch Smart TV--Best under £200--Lion cubs
Best 32 Inch Smart Television under £200

Best Smart TV under £200
SHARP 32 Inch Television

This Sharp 32-Inch television comes highly recommended. And for under £200, this quality 32-inch screen is excellent value for money.

The HD Ready resolution is the right specification for this size screen size. Manufacturers and resellers often push the more expensive Full HD specification, but unless you sit very close it’s impossible to see a visible benefit. What’s certain, is a Full HD screen will cost you a chunk more with no visible benefit on a 32-inch screen. This TV from Sharp delivers an excellent specification & it’s excellent value for money.

Owners rate both picture & Harman Kardon sound quality. And most users describe the set-up as ‘plug & play’. Freeview delivers 70 channels plus being a Smart TV, all your favourite Apps come pre-loaded. There’s one-button access to a clear icon-based menu that makes navigation easy.

If your looking for an excellent 32-inch TV at a great price, this Sharp television is for you.


SHARP 32-Inch | Verdict price £199 | See Best Price on Amazon

HISENSE 43AE7000FTUK 43 inch 4K UHD HDR Smart TV with Freeview play and Alexa Built-in--Pair or African zebras
Affordable 4K 43-Inch Quality TV

Best 43-Inch 4K TV
HISENSE Smart Television

This Hisense TV has it all. With a 4k display, HDR and a wide range of streaming apps, you can watch anything and everything with stunning clarity and sharpness on this big screen. The 4k HDR specification, at this price, is worth grabbing with both hands. 

With HDR (High Dynamic Range) you get bright whites, deep blacks and true-to-life colours. This means a brighter, more realistic picture, whatever you’re watching. Beyond all the standard functions, this TV also works with Alexa & Google Home. 

Owners have lots of good things to say about this Hisense TV. If you’d rather not pay a premium for a big brand like Sony or Samsung, this is the TV for you. Top-notch picture quality and decent sound at a great price – what’s not to like?

It’s possible to spend a lot more on a new TV, but this Hisense 43-inch is best in class. And for the price, it’s not just a great television – it’s also a bargain.

HISENSE 43A6GTUK: 4K Ultra HD | HDR10+ | FREEVIEW | SMART TV | AERIAL INPUT | OPTICAL OUTPUT | HDMI x2 | BUILT-IN WIFI | (W)963 x (H)614 x (D)196 (inc. stand)

HISENSE 43-Inch | Verdict price £330 | See Best Price on Amazon

HISENSE 50AE7000FTUK 50-inch 4K UHD HDR Smart TV with Freeview play, and Alexa Built-in
Huge 50 inch 4k Smart TV

Best TV under £400
HISENSE 50-Inch Smart 4K Television

This big television has a 4K Ultra HD screen meaning it has four times more pixels and therefore four times better resolution than Full HD. At this screen size, you’ll see the difference with more realistic images and greater detail. 

Hisense build lots of extra technology into their TVs. This model has both HDR Dolby Vision & DTS Virtual X. Dolby Vision continually optimises the HDR picture for deeper blacks, brighter whites and lifelike colours. This is premium technology is usually reserved for very expensive TVs & screens. It’s a significant improvement over standard HDR.

There’s everything to like about this Hisense television – picture, sound, features and price.


HISENSE 50-Inch | Verdict price £399 | See Best Price on Amazon

TV Jargon Buster – Specifications Explained

There are plenty of acronyms associated with televisions. Here’s a breakdown and explanation of the jargon you need to know…

HD Ready (1280×720)

Great for 24-inch & 32-inch. ‘HD Ready’ means the device is capable of receiving and displaying High Definition pictures from an external source but does not have a digital tuner to decode the signal. The picture is usually displayed at 720p. This means there are 720 horizontal scan lines in the signal and therefore the picture. This is perfect for a TV up to and including 32”. However, on larger screens, more lines and therefore more pixels are required to give a sharper image.

Full HD 1080p (1920×1080)

Full HD means 1080 horizontal scan lines. A few years back this used to be the standard for 40-inch screens and above but has now largely been replaced by 4K.

HD 4k (or Ultra HD) (3840×2160)

Great for screens above 40-inch. Also described as UHD, this resolution will give you four times more pixels than Full HD. With an aspect ratio of 16:9 (same as above), this specification means the device can receive and present video at a minimum resolution of 3840×2160 pixels. Good for TVs above 50” and essential for 60” and over.

HDR High Dynamic Range

Technically, a TV with HDR is capable of delivering brighter whites and deeper blacks. However, it’s often used to imply a wide colour gamut and a brighter, more vivid image. There are various enhanced versions of this, including the excellent Dolby Vision.


The television panel is made up of tiny pixels which are illuminated by Light Emitting Diodes (LED). The backlit screens give good bright picture quality and are comparatively cheap. 


This is Samsung specific technology. The ‘Q’ stands for Quantum-dot. Samsung claim this gives a brighter display and a wider colour palette. 


Organic Light-Emitting Diodes (OLED) illuminate themselves rather than relying on being back-lit. This technology has numerous benefits and one significant downside. The screens are slimmer (no backlighting), they deliver a superior contrast ratio (deeper blacks simultaneously with brighter whites) and a wider viewing angle. However, they’re very expensive (starting at over £1000)


Access to around 70 channels (including BBC, ITV & Channel 4) via an aerial. 

Smart TV

Everything claims to be Smart, nowadays. From lightbulbs to motorways – it’s not always clear on the actual benefits. However, a Smart TV does make sense. By connecting the TV to your home wifi, you can stream Netflix, Youtube, iPlayer and alike. Plus, play videos from your phone on your TV. However, some TVs are smarter than others. Make sure you choose a model that’s capable of streaming what you want. 

How To Choose The Perfect Television

TV Sizes & Viewing Distance

“Bigger is better” makes sense when buying a TV. A screen that fills your view will give you a more immersive and cinema-like experience. However, most of us don’t have a home cinema – we watch TV in the sitting room, kitchen or bedroom. And a huge screen can dominate. This is great when you’re watching the latest blockbuster, champions league final or playing Call of Duty, but less good when not watching TV.

Take a look at the table below to check out the recommended screen size according to viewing distance.

24-Inch / 610mm1.0m to 1.5m
32-Inch / 810mm1.2m to 2.1m
43-Inch / 1090mm1.6m to 2.7m
50-Inch / 1270mm1.9m to 3.2m
Best screen size matched to viewing distance

When small is better

As a general rule, the bigger the screen, the higher the price. While it’s possible to buy an expensive small television, it’s rarely worth it. Paying extra for 4K Ultra HD technology, on a small screen doesn’t give a noticeable difference (unless you sit 6 inches away). It will, however, look awful on your credit card bill!

Sitting too close

To see the difference between Full HD and Ultra HD, you need to sit pretty close to the screen. This means for a 40” TV you need to be around 1.25 m away to see 4k detail. On a 60” TV this calculation gives a viewing distance of around 2m – which is still pretty close.

Television Best Buys

SHARP 1T C24BE0KR1FB 24 Inch Smart TV--Best under £200--Colourful African lizard

Best TV DVD Combo
Sharp 24-Inch | Verdict price £165
See price on Amazon

Recommended 55 inch LED 4k Ultra HD screen television for UK - Verum Verdicts

Best Buy TV
Hisense 50-Inch | Verdict price £399
See price on Amazon

The Verdict

It’s easy to spend a fortune on a new TV. However, we have researched and focused our efforts on finding the best televisions at affordable prices. If you’re happy not to spend big on premium brands, the four models detailed here from Sharp & Hisense are great value for money.

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